Write an individual assignment which is about “A case study of the marketing strategies of a brand” of Interactive Media and Marketing subject.

by

I need to write an individual assignment which is about “A case study of the marketing strategies of a brand” of Interactive Media and Marketing subject.

I have to choose 1 Hong Kong-based brand to analyze its marketing strategies, and my chosen brand is “CASETiFY.”

– Before analyzing the brand in the main paragraph, hope you can introduce the “CASETiFY” a little bit in the 1st paragraph.

– Also, I hope to state some online articles, papers, and news that could prove the essay and also mention all the social media that CASETiFY uses, especially “Instagram,” the physical store,” “the official website,” and “TikTok.”

– Then, hope you could also include some pictures of articles/papers/news to state the paragraph.
And if you use annotation in the essay, it will be better!

– Moreover, when you talk about viral marketing and social media, hope you could mention “collaboration with celebrities/influencers/movies/and pop culture.”

I also attached the necessary information files, please look at them!
8 files are attached
– 1 essay brief (requirement)
– 7 ppt about “Six Key Ideas” and “Why Things Gone Viral”

– “Marketing in the Digital Age: Key Ideas 1-6” and “Why Things Got Viral? Parts 1 & 2” are included in the attached file, so hope you can read them and apply the related knowledge to the essay

You have to read all the attached files and then write the essay 🙂
There are a lot of files and PPT pages, but the font is very large and most of the pages have pictures, so there isn’t a lot of content to read.

Doc requirement:
1. Times New Roman
2, 12 font size
3. NO PDF, Microsoft Document OR Page format!
4. Around 2300 words and DO NOT OVER 2500 words (not including the APPENDIX)

——————————————————————————–
Assigned by School:

Here are the requirements:
In this individual assignment, you are going to choose a Hong Kong-based brand and analyze its marketing strategies based on the course materials “Six Key Ideas” and “Why Things Gone Viral”. The format of your analysis should be a written essay.

The brand that you choose to analyze:
a) The brand should have an official presence on at least 3 channels (e.g., Instagram, Facebook, YouTube, LinkedIn, physical store, website, outdoor posters, TV)
b) At least two of the channels are online.

Your analysis should focus on the strengths and weaknesses of the brand’s marketing strategies around the areas covered in sessions 2 to 4 (“Marketing in the Digital Age: Key Ideas 1-6” and “Why Things Got Viral? Parts 1 & 2”). For example, regarding competition for attention, how does the brand compete for attention on various channels? Is it effective? Any room for improvement?

**IMPORTANT
Grading Criteria:
– Analysis (40%): Criticality, Attention to details
– Application (40%): Demonstrate proper understanding, consideration, and application of course materials in the analysis
– Presentation (20%): Quality in presenting the analysis (including the clarity of language and articulation, use of illustrations).






Discount Button



Get 15% off discount on your first order. Order now!


Last Completed Projects

topic title academic level Writer delivered

Related posts:

  1. Write as similiar as possible from the examples attached and add table similiar to the one in example and apply it to the “international marketing of rose bulgaria” teacher notes: -Most of the references works are not plausible.
  2. Discuss about the data collection process, the data set(s) you used, and the variables you described in order to provide a response to the problem statement.
  3. What is a good example of connecting health outcome to social determinant?
  4. What are your career goals as a STEM grad?
  5. Which function of the software used for event registration do you consider to be the most crucial, and why?
  6. What is financial risk management, and why is it important for businesses and organizations?
  7. Write a research paper about Shirley Jackson’s short story “The Lottery.”
  8. Write a research article that explains and learns about a finance exercise.
  9. Explain why these two articles are of interest to a high school english teacher.
  10. Write your thesis statement, saying whether or not the offered argument is effective, and why.
  11. Write a research paper on the topic, “What Does the Term Vignette Mean?”
  12. Write a research paper using Norman Fairclough’s “Language and Power” as a source on the topic of Language and Power. (see file uploaded).
  13. Write a study on a business case study, include an explanation, and draw conclusions from it.
  14. Write a research paper that explains and draws lessons from a nursing discussion issue.
  15. Write a paper on environmental pollution: a global societal problem, argument, and solution.
  16. Describe in a research paper how to use Google Analytics to accomplish a project successfully.
  17. Describe the components of company law in your research paper.
  18. Write an analytical paper on an issue or topic pertaining to the course material.
  19. The timeline of computing-Write a report on the timeline of computing. Ranging from the first computer to the current day. Include innovations such as the first computer, and the rise of silicon chips.
  20. Describe in your research paper which are the seven powers of the presidency.
2024 Copyright ©, TopClassEssay ® All rights reserved